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INIFD student showcases collection at London Fashion Week

The folk art of Madhubani made its presence felt on the ramps of London Fashion Week’s ‘Fashion Scout’ shows courtesy the Inter-National Institute of Fashion Design (INIFD) and their budding designer Neha Arora.

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A student at INIFD, Arora recently got a chance to showcase her collection in London as part of London Fashion Week. She is the second student designer from INIFD to do so. “My collection is called ‘An Ageless Expression’. I have attempted to transform and interpret Madhubani paintings in my own way to create a fusion between the past and the present,” said Arora at a special event held at her campus in Chandigarh recently.

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Hailing from Himachal Pradesh – she was born in Palampur – Arora credits INIFD for the unique opportunity. Her collection was featured in British Vogue, and other leading media. It is for the second consecutive season that student designers from INIFD have showcased their collection at Fashion Scout during London Fashion Week in London.

Incidentally, Arora’s collection was selected by a jury from London and India during the last week of December. The London show was held on February 18. The main motif in her collection borrows from ‘Tree of Life’.  She has tried to depict the transformations in ages which fill the gap between today and the past. Working with fabrics like silk and its luxurious variants, Arora admits she has gone for an “elegant and royal” look. Her choice of colours brings in yellow ochre, Persian blue, emerald green, maroon and shades of grey. “I have used traditional techniques like block printing in golden colour with hand crafted blocks. The prints have been highlighted with zari embroidery – mainly tilla and pitta work,” explains the young designer who was mentored by INIFD’s Priyanka Khosla and London-based Joseph Toronka.

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